The official Code Red label art.
|Flavor:||Cherry (Berry in New Zealand and Australia)|
|Current Status:|| U.S., New Zealand, and Canada: Permanent Flavor|
Germany, South Korea, Philippines and Australia: Discontinued
|Locations Available:|| United States|
United States: 2001 - Present
|Related Flavors:||Red, Game Fuel (Citrus Cherry), Cherry Fusion, Kickstart (Fruit Punch), Kickstart (Black Cherry), Cold Fusion Freeze|
|Related Promotions:||Honor the Code, Loot for Labels, Dew XP, Green Label Sound, DewGothamCity, Iconic Summer, DEWmocracy Canada, Every2Minutes, Unleash Your X, Fuel Up For Battle|
Code Red (Also known in Canada as Code Rouge) is a Mountain Dew flavor variant. It was released in 2001, and was the first attempt at a Mountain Dew flavor variant since Red failed during 1988. Code Red was very successful, increasing overall Mountain Dew sales by 6% in its first year and leading to the creation of multiple other flavors. Its tagline is "DEW with a rush of cherry flavor"
Mountain Dew Code Red is a cherry flavored soda, and as its name suggests, it is red in color. In New Zealand and Australia, Code Red is berry flavored.
Diet Code Red
Energised Code Red
In 2014, Code Red was released as a limited edition flavor in Australia, but using the Mountain Dew Energised formula. Just like the New Zealand Variant, this has a Berry flavor instead of a Cherry one. The flavor was available from April to September of that year.
Code Red was featured alongside Voltage, Supernova and White Out in Canada's DEWmocracy in 2013. Despite being in Canada before, it lost to Voltage, landing in second above White Out and Supernova, in direct order.
Code Red returned with White Out and Supernova in the 2014 DEWmand promotion. It had beat Supernova and White Out, and Code Red was launched as a permanent flavor in 591ml bottles and 355ml 12 can cases on September 2, 2014.