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Diet Supernova
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Diet Supernova's 2012 can design.
Description
Flavor: Strawberry Melon
Color: Magenta      
Details
Current Status: Discontinued
Locations Available:

United States

Year(s) Available: 2010 (taste testing), 2011, 2012
Related Flavors: Diet Voltage, Diet Code Red
Similar Flavors: Strawberry, Extreme Pomegranate, Kickstart (Strawberry Kiwi), Kickstart (Strawberry Kiwi), Diet Ultra Violet
Related Promotions: FanDEWmonium, Fuel the Frenzy
Gallery

Diet Supernova was the diet version of Supernova that was released during the FanDEWmonium and won, which would have made it a permanent flavor. However, it was discontinued after 12 weeks into its store release due to low sales. Its tagline was "Strawberry-melon Diet Dew."

History

Diet Supernova was originally released to taste testers as one of eight new diet flavors with a chance to become a permanent flavor. Eventually it and Diet Voltage (both diet versions of flavors from DEWmocracy I) made it to the finals, and were officially released to store on March 2011. Diet Supernova won FanDEWmonium with 55% of all votes, which resulted in its becoming a permanent Diet Flavor. In January 2012, months after it was announced the winner, Diet Mountain Dew Supernova was returned to shelves and was featured in the Fuel the Frenzy promotion. Afterwards, it was removed from shelves permanently due to low sales during its limited-time release. However, it remained listed an option on the Official Mountain Dew Locator website (although it did not have locations) until mid-2014. Strangely, some fans were still able to locate Diet Supernova in various scattered locations until at least 2014.

Description

Diet Supernova was the same flavor and color as regular Supernova, but used a low calorie formula.