FANDOM


Mountain Dew Citrus Blast
Energyart
Promotional poster for Energy.
Description
Flavor: Citrus
Color: Yellow-Green      
Details
Current Status: International Flavor
Locations Available: Iceland
United Kingdom
Ireland
Italy
South Africa
Denmark
The Netherlands
Year(s) Available:

UK and Ireland 2010-2014 (Energy), 2015-present (Citrus Blast)
Italy: 2013

South Africa: 2015-present
Denmark: 2015-present

The Netherlands: 2015-present

Spain: 2015-present

Norway: 2016-present

Sweden: 2017-present

Switzerland: 2017-present

Iceland: 2017-present

Related Flavors: Adrenaline, Amp Energy, Mountain Dew AMPMountain Dew MDX, Sport, Game Fuel (UK Energy), Game Fuel (Lemonade)Dew Fuel, Energised, Max Air, Throwback
Related Promotions: Unleash Your X
Gallery

Mountain Dew Energy/Citrus Blast/Electric Citrus is the version of Mountain Dew found in the United Kingdom, Ireland, Italy, Denmark, The Netherlands, South Africa, Norway, Sweden, Iceland and Spain. It's the same as the original Mountain Dew (EU Version), with only the name being different.

History

In the year 1996, Mountain Dew began marketing its products in the United Kingdom, but it ended within a 2 year time span due to bad sales.

It wasn't until June 2010 that the United Kingdom got its own exclusive version - Mountain Dew Energy. Energy has since spread to Ireland and Italy as well.

In 2014, the "Energy" wording was removed in the United Kingdom and Ireland, simply calling it "Mountain Dew" there.

It was later renamed to "Mountain Dew Citrus Blast" in 2015 and the drink was introduced in 330ml cans there. Citrus Blast was also used for South Africa, The Netherlands and Denmark.

In the same Year "Mountain Dew Electric Citrus" was Released in Spain.

When Europe got the New Designs in 2017, Switzerland, Sweden, Norway and Iceland added Citrus Blast on the logo too.

Description

Mountain Dew Citrus Blast uses the same formula of Mountain Dew that's used in other European Countries. It's similar to that of original American Mountain Dew, and thus is similar in color and flavor to it. However, the formula is modified, including the use of natural sugars instead of high-fructose corn syrup (similar to Throwback).

Trivia

  • This is only one of many attempts of a Mountain Dew energy drink (see "related flavors" in the infobox). This form of marketing was dropped in favor of it being sold as a soda, rather than an energy drink.
  • Although originally marketed as an Energy Drink, Mountain Dew Citrus Blast (previously Energy) is now sold as a regular soda, however some retailers still sell it as an energy drink.