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Voltage
Voltage Label Art
The official Voltage label art.
Description
Flavor: Blue Raspberry
Color: Maya Blue      
Details
Current Status: U.S/Canada: Permanent Flavor

Diet/New Zealand and Uganda:

Discontinued

Locations Available: United States

Canada

New Zealand (Discontinued)

Uganda (Discontinued)

Year(s) Available:

United States: 2007 (Test release), 2008-present

Diet: 2011

Circle K: 2013-present (Fountain)

New Zealand: 2011-2014

Uganda: 2014 - Discontinued (Unknown)

Related Flavors: White Out, Supernova, Revolution
Similar Flavors: Dark Berry, Game Fuel (Wild Fruit), Game Fuel (Raspberry-Citrus), Game Fuel (Electrifying Berry), Game Fuel (Berry Lime), Diet Ultra Violet, Blue Shock Freeze, Arctic Burst, Thin Ice Freeze, Diet Flare, Solar Flare
Related Promotions: DEWmocracy, FanDEWmonium, Honor the Code, Loot for Labels, Dew XP, DEWmocracy Canada, Iconic Summer, Every2Minutes, Fuel Up For Battle
Gallery

Voltage (also known in New Zealand as "Electro Shock") is a Mountain Dew flavor. It was the first to be chosen by fans in the DEWmocracy promotion. Its tagline is "DEW charged with Raspberry Citrus Flavor and Ginseng with other Natural flavors" while its diet version's tagline was "Raspberry-citrus Diet Dew with Natural and Artificial flavors."

History

Main article: DEWmocracy

Voltage was designed by Mountain Dew fans during the first phase of DEWmocracy I, and was released over the summer of 2008 to compete with Supernova and Revolution to become a permanent flavor. In August, voting had ended and Voltage was announced the winner, holding 41% of the votes. It was officially rereleased to stores on December 29th of that year.

Main article: FanDEWmonium

Diet Voltage was created in 2011 for FanDEWmonium, and was a finalist, meaning it had a limited release to stores alongside Diet Supernova. Diet Supernova was announced the winner, with Voltage holding 45% of the votes.

In 2011, Voltage was released in New Zealand, but was given the name "Electro Shock" and described as "DEW with a charge of wild berry flavor." It is commonly mistaken to be a different flavor than Voltage, but the two are in fact the same flavor. Electro Shock was discontinued in 2014 and replaced with White Out.

In 2013, the flavor got released to Circle K stores, and Circle K is currently the only convenience store chain that sells this flavor in fountain form.

Main article: DEWmocracy Canada

Voltage became part of DEWmocracy Canada in 2013, and was released into stores on March 2013 and was competing for votes against Code Red, White Out, and Supernova. On July 4th, it was announced that Voltage had won DEWmocracy Canada, and it was released into stores permanently on July 15th.

On August 2014, it had been announced that Voltage would be released in Uganda.

In 2017 MountainDew-Malaysia Renamed their flavour LiveWire, as Voltage. The Formula is still the same as LiveWire.

Description

Voltage is a blue-raspberry flavored soda with added ginseng, and is bright blue in color.

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